One of the most important qualities of a leader is their credibility. It’s something that young leaders work hard to gain. It’s something that can erode over time. It’s something that can be lost in one mistake.
As I’ve watched the continuing news coverage of Tiger Woods I have wondered how his “transgressions” will impact his immediate and long-term credibility. If I were a betting man I’d say that Nike, Gatorade, Gillette and other sponsors are asking the same question.
Why is credibility that big of a deal in leadership? I believe it’s that hidden, sometimes “felt”, factor that enables a leader to be respected. It’s something that builds immediate bridges of trust with those you lead. It empowers you to make decisions that are followed with confidence.
So, what can we do to build and maintain our credibility? Here are a few thoughts…
- Be PASSIONATE! That’s right. Just live and lead with passion. Bill Hybels calls it a “Holy Discontent”. Set your course towards something that matter and give it all you’ve got.
- Have a high-degree of INTEGRITY. Follow through on commitments. Be on time. Do what you say you’re going to do. Do the small things that add up to the sum total of who you are.
- Understand the power of PERCEPTION. As a leader you are held to a higher standard. If you don’t like that, then get out of leadership. Where you go, what you say, your tone, who you associate with….all impact how you are perceived.
- Make wise DECISIONS. People aren’t expecting you to be perfect, just be wise.
- Be COMPETENT. Be a learner. Never stop doing this. Read, ask questions, get around people who are better than you are. Chris Hodges says that sometimes we are “Perceived Experts”. We don’t know everything…but we know enough to seem like we’re experts.
- Know when to SPEAK and when to LISTEN. Just because you have an opinion doesn’t mean it needs to be stated.
- Take some RISKS. This requires that you live with faith. That you show some guts in your leadership. Make a tough decision. Step out on a limb. Generate a passionate discussion. Stand alone on an issue and fight for it.
- Live with AUTHENTICITY. Be who you are. Don’t be weird and share too much info. Just live a real life in front of people.
- Be SELF-AWARE and CONFIDENT in yourself. Take a DISC profile or gift test. Learn how you’re wired and then lead from there. Don’t try to lead like someone else.
- Have FUN. People are attracted to those who seem to enjoy what they are doing. So…enjoy it.
Anything you would add?













One of my personal values is GRATEFULNESS. This was instilled in me by my Dad. He was always appreciative of what he had. He never felt like he deserved or was entitled to anything. He helped others. He served everyone he was around. When Melissa and I started dating, I saw this same quality in her. It was attractive to me. We have carried this value into our family and built our lives on it.